Analysis
This year’s Eid celebration in Birmingham reflects a much larger trend: the rise of faith-based public festivals that combine cultural expression with community building in increasingly diverse cities.
One of the key driving forces behind such events is the growing visibility and confidence of Muslim communities in the UK, particularly in urban areas like Birmingham. According to the Office for National Statistics, Muslims now make up over 6.5% of the UK population, and that figure is higher in metropolitan centers. These celebrations are statements of identity and belonging — not just religious observances, but public affirmations of the contribution minority groups make to British life.
We want the entire city to feel that this festival belongs to them. It’s about joy, spirituality, and diversity.
Kamran Hussain, CEO of GLMCC
From an event management perspective, the scale and inclusivity of the Birmingham Eid gathering set a high bar. The involvement of volunteers, coordination with local authorities, and behind-the-scenes planning required to bring 20,000 people together safely signals how well-organized grassroots religious events have become.
Equally important is the economic and social impact of such gatherings. Local businesses benefited from increased footfall, food vendors saw high demand, and even transportation services noticed a spike. Moreover, the event promoted unity, acting as a counter-narrative to Islamophobia or community segmentation.
Events like these are also a form of soft power. They help position Birmingham as a city of openness — essential in a post-Brexit world where values of inclusion and global connections matter more than ever. Cultural events attract tourism, media attention, and civic pride, making them integral to a city’s strategic identity.
Looking ahead, as younger generations take organizing reins, expect more tech-driven, eco-friendly, and accessible events that merge tradition with innovation. Birmingham is setting a template for other cities across the UK to follow: one that centers community safely in public celebration.
Sources
Original reporting source can be found here.
Disclaimer
Disclaimer: The image used in this post was AI-generated. This blog post was also written with the assistance of artificial intelligence for summarization and content enhancement purposes.

